GelLift™ Bra | 360° Gel Band, Full Support, Non-Wired
GelLift™: Real support for a fuller bust, without the wire. Thanks to the Gel360™ band.
AT A GLANCE:
- Gel360™ band that supports all the way around your bust
- High back that smooths, no bulges under the arms
- Full-coverage cups, no spillover
- Adjustable straps that stay put on your shoulders
Free 60-Day Exchanges
Swap your size, color, or even the model — no questions asked. We take care of everything.
WHAT OUR CUSTOMERS SAY:
Try risk-free: FREE size exchange or REFUND
Materials & Composition
- Technology – 360° gel band, molded cups with removable pads
- Fabric – 59% nylon, 41% spandex
- Fastening – adjustable hook-and-eye
- Straps – adjustable, non-slip
- Neckline – V
- Design – seamless, non-wired
- Effect – supports, lifts and smooths the back
Care Instructions
- Washing – Hand wash in cold water. If machine washing, use a laundry bag on a delicate cycle.
- Drying – Never tumble dry. Heat damages the gel and the fabric. Lay flat to dry, in the shade.
- Detergent – Mild, no fabric softener. Softener coats the fibers and makes the fabric lose its stretch.
- Storage – Lay flat, without folding the cups in.
Finding the right fit is essential for perfect comfort. That's why we offer free, simple, stress-free exchanges for 60 days.
To cut down on unnecessary shipping and reduce our carbon footprint, our exchanges are return-free: you keep the original item and pick another size, color, or even a different style; free of charge. If you'd rather have a refund, that's of course an option too. Please refer to our return policy for full details.
Support that holds, without the wire
The 360° gel band wraps all the way around the cups and holds a fuller bust from below and from the sides. Molded cups shape you naturally, without stiff padding. The wide underband sits flat against your body. No digging, no pressing, no red marks at the end of the day.
360° Gel Band
Molded Cups
Finally, support for a fuller bust that doesn’t come with a wire.
✓ A 360° gel band that holds from below and the sides, and moves with you
✓ Molded cups with removable pads, for a natural shape
✓ High side wings and a smoothing back, so nothing spills over
V neckline
Smoothing back
Hold where the wire used to dig.
Tired of underwires that dig into your ribs by noon, or wireless bras that just let everything drop? GelLift gives you both: real support and no wire. The 360° gel band holds your bust from all around, the wide back smooths out bulges, and the straps stay put. Comfortable from morning to night.
Before
After
Full support. No wire. All day.
Loved by Thousands of Women
Why You'll Love It
360° Gel Band
Holds a fuller bust from all around, with no wire to dig in.
Smoothing Back
Smooths bulges and keeps your sides from spilling over.
Adjustable Straps
Set them to the length that holds you best. They stay put, with no marks on your shoulders.
You Most Frequently Asked Questions
Does it really support a fuller bust without a wire?
Yes. The support doesn’t come from a wire. It comes from the 360° gel band around the cups and the wide underband. Together they hold your bust from below and from the sides, without the pressure points a wire leaves.
Does the band stay in place all day?
The underband is wide and designed to sit flat under your bust, so it doesn’t cut in the way a thin band does. If it feels loose or tight, adjust the hook-and-eye at the back to the row that fits you best.
Will it smooth my back and sides?
Yes. The back is cut wide and the side wings come up high under the arms. That smooths out bulges and keeps your sides from spilling over, even under fitted tops.
Are the cups padded? Can I take the pads out?
The cups are molded for a natural shape, with removable pads. Keep them in for more shape and coverage, or take them out for a lighter feel.
Might the straps slip or dig into my shoulders?
No. The straps are adjustable, so you can set them to the exact length that holds you well. They stay in place on your shoulders without digging in, and you won’t find red marks at the end of the day.
How do I know which size to choose?
Check our Size Guide, just above. And if the size isn’t right, the exchange is free for 60 days.
Can I sleep or work out in it?
With no wire and soft, stretchy fabric, it’s comfortable for lounging, sleeping and light activity like walking or yoga.
Is it discreet under clothes?
The edges are seamless and lie flat against your skin, so it stays discreet under T-shirts, fitted dresses and light tops.
I wear this bra almost every day, the lack of underwire makes a real difference, and I can keep it on from morning to night with no problem.
I'm very satisfied with my purchase, it stays discreet under my clothes, and I'm very happy with how it looks under my tops.
I'm thrilled with this bra, the band under the bust stays in place, with comfort I find far better than my old bras.
It's become one of my favorites, the fabric is soft on the skin, with comfort I find far better than my old bras.
It's become one of my favorites, the fabric is soft on the skin, and I'm very happy with how it looks under my tops.
I was mainly looking for comfort and I found it, the shape it gives stays natural, and I'd choose it again without hesitation.
I'm very satisfied with my purchase, it stays discreet under my clothes, without wanting to take it off after a few hours.
For me, it's a really nice find, the support feels good for several hours, which makes it a good option for my usual days.
It's become one of my favorites, the fabric is soft on the skin, without wanting to take it off after a few hours.
After wearing it several times, my opinion is still very positive, I don't get that uncomfortable feeling at the end of the day, with comfort I find far better than my old bras.
My experience has been okay overall, the bra is easy to wear, however, I would have liked more support.
It's a nice surprise for a wireless bra, the shape it gives is natural, for me, it just lacks a bit of support in some situations.
This bra has positives and a few limitations, the cut is comfortable when I'm at rest, I'm left with a decent impression, but nothing I fell in love with.
I find this bra comfortable for everyday wear, the band generally stays in place, I just find the support could be a bit firmer.
After wearing it several times, my opinion is still very positive, the fabric is soft on the skin, and I can keep it on from morning to night with no problem.
I'd say this bra is satisfactory without being exceptional, it looks fairly discreet under clothes, however, I would have liked more support.
It's a nice surprise for a wireless bra, the shape it gives is natural, I just find the support could be a bit firmer.
For me, it's a really nice find, the support feels good for several hours, and I can keep it on from morning to night with no problem.
I wear this bra almost every day, the lack of underwire makes a real difference, and I'd choose it again without hesitation.
I find this bra decent overall, the comfort is pretty good, I think it will suit a quiet day better than a very active one.
This bra was a pleasant surprise, the cut hugs my bust nicely, which makes it easy to wear every day.
I find this bra really comfortable, there's support without any feeling of compression, with comfort I find far better than my old bras.
Overall I'm very happy with this bra, the fabric feels nice, I'd recommend it mostly for everyday use.
I find the comfort really nice, the fabric is soft and doesn't irritate my skin, I'm happy with the result and I might buy this one again.
I'm especially happy with this bra, the straps are comfortable day to day, and I'm very happy with how it looks under my tops.
I was mainly looking for comfort and I found it, the shape it gives stays natural, and I can keep it on from morning to night with no problem.
I'm satisfied with my purchase overall, it's much less restrictive than an underwire bra, I'd recommend it mostly for everyday use.
I wear this bra almost every day, the lack of underwire makes a real difference, which makes it a good option for my usual days.
I'm very satisfied with my purchase, it stays discreet under my clothes, even when I wear it on a busy day.
This bra was a pleasant surprise, there's support without any feeling of compression, while staying comfortable enough for a long day.