PlumeFit™ Bra | Ultra-Soft, Gentle Support, Feminine Neckline
PlumeFit™: The soft alternative to underwire bras. So comfortable you forget you're wearing it.
AT A GLANCE:
- Ultra-soft fabric with a second-skin feel
- Gentle support, no wire
- Natural shape and a feminine neckline
- No hooks, nothing that rubs
Free 60-Day Exchanges
Swap your size, color, or even the model — no questions asked. We take care of everything.
WHAT OUR CUSTOMERS SAY:
Try risk-free: FREE size exchange or REFUND
Materials & Composition
- Fabric – 79% polyamide, 21% elastane
- Cups – double-layer, no padding
- Fastening – none, slips on over your head
- Straps – thin, adjustable at the back
- Neckline – low scoop
- Design – wireless, smooth cups
- Effect – shapes softly, no squeezing
Care Instructions
- Washing – Machine wash on a delicate cycle, in a laundry bag.
- Drying – Never tumble dry. Line dry, in the shade.
- Detergent – Mild, no bleach, no fabric softener. Softener coats the fibers and makes the fabric lose its stretch.
- Ironing – Do not iron, do not dry clean.
Finding the right fit is essential for perfect comfort. That's why we offer free, simple, stress-free exchanges for 60 days.
To cut down on unnecessary shipping and reduce our carbon footprint, our exchanges are return-free: you keep the original item and pick another size, color, or even a different style; free of charge. If you'd rather have a refund, that's of course an option too. Please refer to our return policy for full details.
Ultra-soft, with just the right hold
The fabric is so soft and stretchy it feels like a second skin. Double-layer cups shape your bust naturally, with no padding and no wire. The underband stretches with you and stays in place without cutting in. No hooks, no digging, no red marks at the end of the day.
Double-Layer Cups
Ultra-Soft Fabric
Finally, a bra that feels like nothing at all.
✓ Double-layer cups that shape you without squeezing
✓ A stretchy underband that holds without cutting in
✓ No hooks in the back. It slips on like a tank top
Scoop Neckline
No-Hook Back
Comfort where the wire used to dig.
Tired of underwires that dig in, hooks that rub your back, and the moment you can’t wait to take your bra off? PlumeFit is the opposite. Ultra-soft fabric, double-layer cups that hold you gently, and nothing in the back to rub. Comfortable from morning to night, and even to sleep in.
Before
After
Soft support. No wire. All day.
Loved by Thousands of Women
Why You'll Love It
Ultra-Soft Fabric
Stretchy and smooth, it feels like a second skin.
Double-Layer Cups
A natural shape, with no padding and no wire.
Adjustable Straps
Fine straps you adjust at the back, for a fit that’s just right.
You Most Frequently Asked Questions
Is the support enough without a wire?
PlumeFit gives you gentle, natural support. The double-layer cups and the stretchy underband hold your bust softly, with no squeezing. It’s made for everyday comfort, lounging and sleep. If you need firmer support all day long, our GelLift™ is built for that.
How do I put it on without hooks?
Just slip it on over your head, like a tank top. The fabric is very stretchy, so it goes on easily and settles right back into place.
Can I sleep in it?
Yes. It’s light, soft and wire-free, so it’s just as comfortable at night as during the day.
Does it show under clothes?
The cups are smooth, with no lace and no visible seams, so it stays discreet under a T-shirt or a fine knit.
Will it keep its shape after washing?
Yes, as long as you follow the care instructions: delicate cycle in a laundry bag, line dry, and no tumble dryer. That keeps the fabric soft and stretchy.
How do I know which size to choose?
Check our Size Guide, just above. And if the size isn’t right, the exchange is free for 60 days.
I was looking for something simple for sleeping and staying at home. It's light enough to be comfortable while still giving a little support. I mostly wear it on days when I want to be comfortable. It's on quiet days that I appreciate it most.
The lined cups give a natural shape and the adjustable straps make it easy to find the right position. Very nice under a t-shirt. I find the look natural under my clothes. It matches what I'm looking for in terms of simplicity.
The fabric is soft, stretchy, and doesn't feel stiff. I forget I'm wearing it pretty quickly, which is a real plus for me. It fits my need for wireless comfort. It's a piece I see mostly as a basic.
After several wears, it's still comfortable and stretchy. It's become one of my favorites for days when comfort comes first. It's the kind of piece I was looking for to go with my everyday outfits. I picked it in a color that's easy to match.
For my use, the support is really too light. I think this bra is better for someone who only wants a feeling of freedom. For me, the highlight is the feeling of freedom. The no-hooks design is really nice.
The lined cups give a natural shape and the adjustable straps make it easy to find the right position. Very nice under a t-shirt. It fits easily into my routine. I go for bras like this one for the comfort.
It slips on very easily and I find the light support especially pleasant. For everyday wear, it's exactly the kind of bralette I was looking for. I mainly chose it for its simple, discreet style. I also tried it with a fairly thin sweater.
The comfort is really good and I love that there's no underwire. The size is right for me, even though I had to adjust the straps several times. I mostly wear it with my fitted tops. I find it easy to fit into my wardrobe.
I mainly wanted something comfortable for long days. This one does the job perfectly and stays discreet under clothes. I mostly wear it with my fitted tops. I find it easy to fit into my wardrobe.
Nice surprise when it comes to comfort. The cups are soft and the adjustable straps are practical. For a bust that needs a lot of support, though, I would pick a different bra. I prefer this kind of bra when I'm dressed for a long stretch. I wanted something discreet under my clothes.
It's light and soft, but the underband doesn't give me enough support. I think this bra is better suited to a bust that needs less support. I mostly wear it with my fitted tops. I find it easy to fit into my wardrobe.
I wore it at home and then under a dressier outfit, and it stayed comfortable both times. The fabric is stretchy and feels really nice on the skin. What I liked most is how light it is. For a day at home, it's very comfortable.
Very comfortable under clothes and discreet enough. It may lack a little support for my very active days, but for everyday wear it works for me. I mainly chose it for its simple, discreet style. I also tried it with a fairly thin sweater.
I really like the second-skin feel. It moves with me without getting in the way and stays discreet under my tops. For me, the highlight is the feeling of freedom. The no-hooks design is really nice.
I mainly wanted something comfortable for long days. This one does the job perfectly and stays discreet under clothes. It fits my need for wireless comfort. It's a piece I see mostly as a basic.
Very happy with my purchase. The adjustable straps really make a difference and the underband stays comfortable without leaving marks. It's the kind of piece I was looking for to go with my everyday outfits. I picked it in a color that's easy to match.
It hugs the bust nicely without feeling like a cage. I took off a star because the straps are a bit thin for my taste. I find the look natural under my clothes. It matches what I'm looking for in terms of simplicity.
It's really light and soft. I can easily wear it all day without that squeezed feeling I get with some bras. It fits easily into my routine. I go for bras like this one for the comfort.
The fabric is stretchy and the underband doesn't squeeze me. I find it especially comfortable at home and under a light sweater. What I liked most is how light it is. For a day at home, it's very comfortable.
Very good bra for quiet days. The fabric is nice and the lined cups give a natural silhouette. It fits my need for wireless comfort. It's a piece I see mostly as a basic.
I wore it at home and then under a dressier outfit, and it stayed comfortable both times. The fabric is stretchy and feels really nice on the skin. I mostly wear it with my fitted tops. I find it easy to fit into my wardrobe.
It hugs the bust nicely without feeling like a cage. I took off a star because the straps are a bit thin for my taste. I find the look natural under my clothes. It matches what I'm looking for in terms of simplicity.
I'm torn. The comfort is there, but the natural support it promises is really light on me. It's still a good option for sleeping or staying at home. What I liked most is how light it is. For a day at home, it's very comfortable.
Nice surprise when it comes to comfort. The cups are soft and the adjustable straps are practical. For a bust that needs a lot of support, though, I would pick a different bra. I prefer this kind of bra when I'm dressed for a long stretch. I wanted something discreet under my clothes.
Very comfortable under clothes and discreet enough. It may lack a little support for my very active days, but for everyday wear it works for me. I mainly chose it for its simple, discreet style. I also tried it with a fairly thin sweater.
I mainly wanted something comfortable for long days. This one does the job perfectly and stays discreet under clothes. I mostly wear it with my fitted tops. I find it easy to fit into my wardrobe.
I really liked the concept, but I need more support. The thin straps are pretty, but they're not enough for my comfort. I find the look natural under my clothes. It matches what I'm looking for in terms of simplicity.
It's really light and soft. I can easily wear it all day without that squeezed feeling I get with some bras. I mainly chose it for its simple, discreet style. I also tried it with a fairly thin sweater.
I was looking for something simple for sleeping and staying at home. It's light enough to be comfortable while still giving a little support. For me, the highlight is the feeling of freedom. The no-hooks design is really nice.
The fabric is soft and pleasant, but the support is too light for me. I would keep it more for home or for sleeping. What I liked most is how light it is. For a day at home, it's very comfortable.
The fabric is soft, stretchy, and doesn't feel stiff. I forget I'm wearing it pretty quickly, which is a real plus for me. It's the kind of piece I was looking for to go with my everyday outfits. I picked it in a color that's easy to match.